Chivas Luxury Time Needed High Quality Disc Packaging

October 8th 09, 09:01

When Chivas Luxury Time needed to create a marketing pack that continued the look and feel of its traditional brand and heritage it turned to brandedmedia for help. They required a pack that would hold CDs and various collateral and could easily be sent through the mail or given away at exhibitions and trade shows.

The pack was made up of folding board printed both sides, die cut, folded and glued to make up the 8pp pack. The pack had 2 further die cuts to allow the wallets to be placed which held the discs and a slanted die cut to hold a booklet. The finished pack had a smart slip case that was printed 4 colours and an addtional finish of matt lamination to give that special feel.

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